21 Best Marketing Books Which You Should Read

Marketing is the most important element of building a powerful brand. These books will help you in how to deal with your competition.

This is the best time where everyone can create their online presence with just a laptop and internet connection. But maintaining your presence correctly requires extreme amount of efforts. Marketing done right will allow your brand to go from small to big businesses.

These are the best marketing books of all time.

1. Building a Story Brand

Building a Story Brand is written by Donald Miller. This book gives proven solution to the struggle business leader face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their product, ideas, or services.

2. This is Marketing

This is Marketing is written by Seth Godin. This book shows you how to do work you're proud of, wheather you're a tech startup founder, a small business owner, or a part of large corporation. Great Marketing don't use consumers to solve their company's problem, they use marketing to solve other people's problem. Their tactics rely on empathy, connections and emotional labor instead of attention stealing ads and spammy email funnels. No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. 

3. Hooked

Hooked is written by Nir Eyal. This book is based on eyal's years of research, consulting and practical experience. He wrote this books so that it had to be available as startup founder, not the abstract theory. But a how-to-guide of building better products. Hooked is written for product managers, designers, marketers, startup founders and anyone who seeks to understand how products influence our behavior.

4. Jab, Jab, Jab, Right Hook

Jab, Jab, Jab, Righ Hook is written by Gary Vaynerchuk. When managers and marketers outline their social media strategies, they plan for the "right hook". Even companies committed jabbing, patiently engaging with customers to build the relationships crucial to successful social media campaign - want to land the punch that will take down their opponent or their customer's resistance in one blow. Right hook converts traffic to sales and easily show results. Except when they don't. Vaynerchuk shows that communication is still a key, context matters more than ever. It's not just developing high quality content but developing high quality content perfectly adapted to specific social media platforms.

5. Good to Great

Good to Great is written by Jim Collins. Build to Last, the defining management study of the 90's, show how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about companies that are not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? Are there those that convert long-term mediocrity into long-term superiority? If so, what are the distinguishing characteristics that cause a company to go from good to great? Over five years, Jim Collins and his research have analyzed the histories of 28 companies, discovering why some of the companies make the leap and others don't.

6. Influence : The Psychology of Persuasion

Influence : The Psychology of Persuasion book is written by Robert Cialdini. His 35 years of rigorous, evidence based research, along with three year program of study on what moves people to change behavior, has resulted in this highly acclaimed book. You'll learn the six universal principal, how to use them to become a skilled persuader - and how to defend yourself against them. The principles of Influence will move you toward profound personal change and act as a driving force for your success.

7. Crushing It!

In this book, Gary Vaynerchuk dissects every current major social media platform so that anyone will know exactly how to amplify his or her personal brand on each. He offers both theoretical tactical advice on how to become the biggest thing on online platform. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it's not about getting rich. It's a blueprint to living life on your own terms.

8. The 1-Page Marketing Plan

In The 1-Page Marketing Plan, Allan Dib serial entrepreneur and rebellious marketer reveals a marketing implementation plan simple and fast. It's literally a single page, divided up into nine squares. With in it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and the fastest way to create a marketing plan that will propel your business growth.

9. Made to Stick

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain way to make ideas stickier. This book will transform the way you communicate ideas. Made to Stick shows us the vital principles of wining ideas and tells us how we can apply these rules to making our own messages stick.

10. Crush It!

Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take the passion and make a living doing what you love. In Crush It! Gary Vaynerchuk shows you how to use the power of internet to turn your real interests into real businesses. By the end of this book, you will have learned the power of harness the power of Internet to make their entrepreneurial dreams come true. Step-by-Step, Crush It! is the ultimate driver's manual for modern business.

11. 80/20 Sales and Marketing

80/20 Sales and Marketing is written by Perry Marshall. This book will show you exactly how much money you're leaving on the table, and how to put it back in your pocket - then reinvest for even greater success. The 80/20 principle is a great law of nature, which makes it the number one organizing principle of every business. Perry show how to laser focus the 80/20 Principle in outsourcing, hiring, publicity, controversy, market research, lead generation, and web traffic - online offline and social media. He also shows how to get huge insights from tiny clues, not only in your business but from competitors.

12. Crossing The Chasm

In Crossing The Chasm, Geoffrey A. Moore shows that in the technology adoption life cycle there is a vast chasm between the early adopters and the early majority. The challenge for innovators and marketers is to narrow this chasm and ultimately accelerate adoption across every segment.

13. Growth Hacker Marketing

Bestselling author Ryan Holiday explains the new rule in Growth Hacker Marketing that has become a marketing classic in Silicon Valley and around the world. Mega-brands like Dropbox, Instagram, Snapchat, and Airbnb were barely on radar years ago, but now they're worth billions - with hardly a dime spent on traditional marketing. No press release, No TV commercials, no Billboards. Instead, they relied on growth hacking to reach users and build their businesses.

14. The Content Code

The Content Code is written by Mark W. Schaefer. This books starts where you content marketing plan ends and provide the launch codes for the next level success. The book dives deeply into the true value of social media marketing and the steps companies need to enable to achieve measurable results. A pioneering book that explores the psychology of sharing, it is also highly practical, offering hundreds of ideas that can be used by organizations of any size and any budget.

15. Contagious : Why Things Catch On

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and Youtube videos. Contagious provides specific, actionable techniques for helping information spread - for designing messages, advertisements, and content that people will share.

16. Content Machine

Content Machine is written by Dan Norris. Content Machine outlines a strategy for using content marketing to build a seven figure business with zero advertising. By teaching the fundamentals of content marketing, how to create great content and how to stand out from the crowd, it simplifies the process of creating entrepreneurs or marketing manager, Content Machine will help you see the return you deserve from your content marketing efforts.

17. The One-Minute Presentation

What would happen if you changed your entire business presentation model? When you can give your entire business presentation in less than one minute, many good things happen. This give us the flexibility to give out presentation anywhere, at any time, in any circumstances. All the sales tension disappears from your prospects when they know your presentation will take only one minute. Learn to make your business grow with this efficient, focused business presentation technique. This book is written by Keth and Tim

18. The Marketing Blueprint

Whether your goal is to grow one of your side projects into a marketable business, to improve the revenues of your current brand, or to better the brand of the company you work for, The Marketing Blueprint is what you need. This step-by-step guide compiles all essential marketing strategies, as well as more than 30 lessons of practical content that you can use right away in your business. Longer hours and biggest textbooks aren't the answer to your success. By being the smartest marketer around, you can ensure you will grow your business revenues. That's exactly what The Marketing Blueprint is all about.

19. Content Inc

A pioneer of Content marketing, Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc, he breaks down the business-startup process into six steps, making it simple for you to visualize, launch and monetize your own business. Pulizzi walks you step by step through the process, based on his own success ( and failures ) and real-world multi-million dollar examples from multiple industries and countries. Whether you're seeking to start a brand-new business or drive innovation in an existing one, Content Inc provides everything you need to reverse engineer the traditional entrepreneurial model for better, more sustainable success.

20. Influencer

As nightlife blogger, then social media strategies, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has been the role of influencers evolve and expand into something that few could have imagined when social media first emerged. Hennessy guides you through core influencer principles. From creating content worth double tapping and using hashtags to get discovered, to understand the rules and metrics, she'll show you how to elevate your profile, embrace your edge, and make money - all while doing what you love.

21. The Membership Economy

Whether you're a small business with limited resources, an established company using a traditional business mode, or a hungry startup who wants a bigger bang for your buck, this comprehensive guide provides a wealth of membership-building options to suit every need. You'll learn the best-kept secrets of top industry leaders, from global giants like Am Ex and Weight watchers to smaller dot-com successes like SurveyMonkey and Pandora. You'll find proven strategies for creating membership programs for everything from vacation timeshares and car rentals to video streaming and Software-as-a-service.

This is the list of best marketing books. I think you should order these books and read them.

Let me know in comments which you will be ordering.!